The Situation with Tomato Carlson

Times advertising advent of the day:

"With the right scanning technology the produce could even be bar-coded with lots of information: where it comes from, who grew it, who picked it, even how many calories it has per serving," said Fred Durand III, president of Durand-Wayland. "You could have a green pepper that was completely covered with coding. Or you could sell advertising space."

Comments

  1. I think I just read a book like this. It's called Ilium by Dan Simmons. It's a mesh of the Iliad and sci-fi. Needless to say, it's pretty good.

    ReplyDelete
  2. Read a book like wham, Rich? The book was like vegetative advertising?

    ReplyDelete

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